Raw footage of the Swiss stallion Iouri Podladtchikov.
We dig Iouri. He’s one of those dudes you know is living the dream and loving every minute of it. He holds it down in the bar as hard as he does on the hill and whenever he bags a prize cheque (which is pretty damn often), you know he’l be playing by the 10% rule to hook the bros up. Fair play to the lad.
Turns out Volcom love Iouri too, so much so that they sent a stalker out capturing footy and behind-the-scenes carnage (on what seems to be a cellphone camera) all last winter. It’s raw; it’s also rad. Look out for plenty of doubles, party goodtimes, and Mikkel Bang’s failed attempt to be the new Jack Johnson.